The financial data and analytics giant Bloomberg LP has announced that it’s acquired Second Measure, a venture-backed consumer data analytics company. The financial terms of the acquisition were not disclosed.

Second Measure fits very well into Bloomberg LP, given both companies are in overlapping industries. Whereas Bloomberg is a really large platform for financial data and analytics, Second Measure also offers proprietary analytics for daily tracking and exploration of thousands of public and private companies but not on a scale as big as Bloomberg.

Second Measure serves as a strategic complement to Bloomberg’s own analytics service so it’s no surprise that the New York-based company led by the famous entrepreneur and politician Michael Bloomberg swooped in to acquire it.

Second Measure is based in the San Francisco Bay Area and was notably incubated in the famed Y Combinator startup accelerator. The company had raised some $25 million in venture funding from investors including Citi Ventures, Goldman Sachs, Jefferies Financial Group, and Norwest Venture Partners.

Whereas Second Measure’s acquisition price isn’t disclosed, it’s possibly a very lucrative price given the financial prowess of Bloomberg, a company that’s known to have over $10 billion in annual sales.

Photo: Bloomberg LP CEO Michael Bloomberg

Share this...

Facebook

Pinterest

Twitter

Linkedin

Whatsapp

Email

Print