|
InVision Chief Operating Officer (COO) David Fraga
image : InVision
|
Digital product design platform InVision has picked up a $115 million Series F round led by Spark Capital with participation from Goldman Sachs and existing investors ICONIQ Capital, Battery Ventures, FirstMark, Tiger Global and Geodesic Capital.
This round which values the company at $1.9 billion also includes a previously reported
investment which came along with a partnership from Australian software company Atlassian. Spark Capital Partner and former Google and Square product leader Megan Quinn will be joining InVision’s board as part of this deal.
|
InVision Cloud in display
image : InVision
|
InVision is celebrating hitting five 5 million users on its platform which include team members at companies like Amazon, Netflix, General Electric, Uber, Toyota, Vodafone, Starbucks and IKEA as announced by the company also. It has now raised $350 million in total from an impressive investor list that includes the biggest names in the venture capital scene.
In recent years, The company has evolved from a prototyping tool for design teams into a complete digital product design platform with the introduction of InVision Cloud, InVision Studio and InVision DSM. These tools combined provide a single platform for creative design, product development and collaboration between enterprise users.
|
InVision DSM in display
image : InVision
|
|
InVision Studio in display
image : InVision
|
InVision DSM and Studio, though introduced recently are used at companies like Porsche, Jaguar Land Rover, Bloomberg, Spotify, The Washington Post, Salesforce, Home Depot, Intuit and General Assembly. “Compelling product experiences have become the deciding factor in the battle for the hearts and minds of every customer on the planet. With most customer experiences now happening on a screen, every organization is waking up to the strategic centrality of great digital product design,” InVision CEO Clark Valberg says.
“It’s Amazon vs Walmart, Uber vs Lyft, Airbnb vs Marriott, Chase vs Capital One — whichever experience the customer feels most connected to wins — and the economic impact of those clicks is reshaping every single industry. Through our platform, design education and community programs, InVision’s mission is to bring design-driven innovation to organizations around the world.”
|
InVision software in use
image : InVision
|
“Clark and the team at InVision were early to recognize the growing importance of product design for companies of all sizes and in all industries,” Spark Capital’s Megan Quinn also added. “The InVision product suite enables designers to create and collaborate with colleagues throughout the product development process, ultimately servicing the entire organization. By championing the role of designers, educating companies on how to leverage design, and continuing to release innovative products, they have become the leading company and voice in product design.”