Uber chief executive Dara Khosrowshahi. Photo credit: World Economic Forum / Faruk Pinjo, under Creative Commons license

Following what was termed as a “successful pilot” across several countries, Uber has announced that it’s formally introducing hourly rides for users at a cost of $50 per hour. The feature is targeted primarily at persons who require long rides to facilitate work and other related activities, a key example being delivery drivers. With the new feature, Uber riders will be able to pre-plan their trips rather than having to re-request a trip at each location they visit. To help ensure comfort, Uber says hourly riders will primarily ride in newer and more spacious vehicles.

Dubbed Uber Hourly, Uber is initially making the new feature available in select cities across the US, beginning on the 2nd of June.